What Exactly is Public Relations? Do I really need it?
Public Relations Basics
PR is a collection of communication initiatives designed to deliver your message to the public through what is known as earned media. It is designed to affect the positive public perception of your business, your brand, and your company’s reputation. Public relations is also used to minimize the negative effects of a crisis.
Do You Need A Public Relations Specialist?
Do you have an amazing new product that you are about to bring to the market?
Is there an upcoming special event?
Has your current business experienced a crisis?
Do you want to announce the promotion of a key employee?
Are you about to announce your earnings to your shareholders?
Do you need help managing your business’s online reputation?
Expand Your Communications Reach And Build Your Brand
Public Relations is essentially the active management of your brand and how the public perceives your company. It is sharing positive stories, managing a crisis, staying on top of your online reputation, and feeding the press content they can use.
This is simple, if you're not using Sarah and Stramel PR, you're missing out. What Sarah has done for our business is phenomenal!! We have reaped the benefits 50 fold in everything Sarah does for us. Having Sarah on our team is one of the best things we every did for our business. Thank you Sarah, it would not be the same without you!!!
Sarah has been an integral part in the expansion of our social media reach and impact. She’s taught me a lot personally and is very easy to work with as well. She knows the ins and outs of promotion, and your business will definitely benefit from the increased exposure.
Stramel PR went above and beyond to ensure our event received amazing publicity. We got multiple tv spots, print pieces and coverage of all events. She is always just a phone call or email away, which is so important in a fast paced arena like event planning. We look forward to working with Sarah again.